Use The Power of Trade Shows
Growing your business means putting every resource possible to work for you. One of my favorite things to attend are trade shows. This is a great way to stay current with recent industry advances and to get a feel for the competition. Trade shows are also and incredible way to attract new customers and energize current customers about products and services. Quite honestly I have changed my entire perspective on a company and its products based on outstanding Trade Show Exhibits and representatives. I am much more willing to introduce a new product line if I get a great feel for the company, the support it will offer my business, and how a product will compliment my business. Wrap that product or service in a professionally designed package and you definitely have my eye and my checkbook.
Posted by LJN at 10:11 AM